Strategic & Marketing Campaigns
This section highlights campaign strategies, communication plans, and marketing initiatives I’ve developed through academic and hands-on projects. Each piece demonstrates my ability to research, structure, and execute messaging with clear objectives and defined audiences.
Mock Fundraising Flyer&Project: Renewing Irwin Hall
Mock L&L Promotional Flyer
Final Mock Marketing Plan for L&L Hawaiian BBQ (Vallejo)
Mock Crisis Communication Plan: Sexual Harassment at a Sushi Restaurant
Student-Backed Menu Initiative Role: Marketing & Communication Lead Led the communication and survey strategy for a campus dining improvement initiative. Developed and distributed a two-phase survey to gather student input, analyzed responses, and contributed to final menu recommendations. Focused on audience research, structured messaging, and collaborative execution. Skills: Strategic planning, survey design, data interpretation, stakeholder coordination.
Strategic Communication Plan: Singapore Airlines Crisis (May 2024)
Mock Advertising Plan: Sushi King
Marketing Pitch: Valorant x Sanrio Skin Collaboration
Events, Communication & Promotion
Leadership and Community Engagement
Through campus leadership and event coordination, I’ve helped plan and promote initiatives designed to strengthen community engagement. From networking socials to honor society recruitment campaigns, these projects reflect my ability to combine marketing strategy, visual promotion, and team collaboration.
These are a few ways I’ve brought some ideas to life.
These projects highlight how I’ve turned ideas into action through event planning, promotion, and strategic communication.
From organizing networking socials to designing promotional materials and supporting academic initiatives, I’ve combined creativity with structure to strengthen engagement and build community. Each piece reflects collaboration, clear messaging, and thoughtful execution.
Creative & Visual Communication
I’m a primarily self-trained designer with formal coursework in graphic design. I create visual materials that combine aesthetic clarity with strategic communication — from book covers and promotional graphics to marketing materials and digital assets. My work focuses on intentional layout, brand alignment, and audience awareness.
